Concept mockup of Public School 1 signage at MoMA PS1
INDEPENDENT CREATIVE EXPLORATION
Supreme×MoMA PS1

PUBLIC
SCHOOL 1

A proposed Supreme × MoMA PS1 collaboration. A limited capsule brings New York skate culture into an open printshop at PS1.

READ THE CASE STUDY
OPEN SESSION 001
QUEENS / PROPOSAL
MY ROLE

Sole designer, from the concept through the art direction.

THE WORK

Campaign strategy, visual identity, copy and experience design.

THE FIRST VERSION

A capsule drop and a four-weekend creative program at PS1.

PROJECT STATUS

Self-initiated. No brand affiliation or commissioned launch.

THE PLACE GAVE ME THE IDEA

The school
is already
there.

PS1 occupies a former public school in Long Island City. Its first exhibition, Rooms, invited artists to work with the building itself. I used that history as the starting point for a campaign where people come in and make something.

Supreme's New York skate roots and artist editions give the collaboration a reason to exist. The capsule draws people toward PS1. Inside, they can meet the work behind it and make a print themselves.

Use a Supreme drop to open a room for making at PS1.
WHAT EACH PARTNER WOULD DO

The drop brings
people to
Queens.

Supreme is a creative partner in the proposal. It helps commission the capsule and brings its skate community into the launch. PS1 gives the work a setting where people can learn how it was made.

The partnership has to be visible in the product and the experience. Each carries something the other would have difficulty making alone.

Supreme

CO-COMMISSION THE CAPSULE
Work with PS1 to select Queens artists and agree the deck and tee artwork before production begins.
MAKE AND RELEASE IT
Handle capsule production and the proposed retail and online drop, with a local allocation held back for Queens participants.
BRING THE SKATE COMMUNITY
Invite skaters into the launch films and archive conversations, connecting board graphics to the people who use them.
COMMIT TO THE PROGRAM
Fund the agreed pilot budget before registration opens. That includes apprentice pay and educator fees.

MoMA PS1

SHAPE THE ARTIST BRIEF
Bring curatorial context to the commissioned work and connect the proposal with local artists and print educators.
HOST THE OPEN PRINTSHOP
Build a booked, free workshop program around the former school's rooms, with capacity agreed in advance.
GIVE THE DECKS CONTEXT
Show board graphics beside the films and print material that explain their place in New York skate culture.
KEEP MAKER CREDIT VISIBLE
Record paid participation and share work with permission. The artists keep clear credit on the edition and in the archive.

WHY SUPREME WOULD TAKE PARTA commissioned artist edition with a place and a making process behind it gives the collection a story its audience can follow.

WHY PS1 WOULD TAKE PARTThe proposed commitment pays for creative work and free sessions. Supreme's audience encounters that work inside the institution.

WHERE THE IDEA NEEDED EDITING

A smaller
first session.
A clearer job.

The first launch needs a budget someone can agree to. I kept the proposed capsule and brought the initial printshop program back to four weekends. A permanent arts fund would need a longer funding plan.

The tension is still useful. A Supreme edition creates demand. The program needs room for people who cannot buy it. The registration flow gives visitors a direct route into the workshops.

ACCESS

You can take part
without buying.

Workshop places are free and booked in advance. A proposed local allocation protects Queens access. Owning the capsule gives you no priority in the room.

SUPREME'S COMMITMENT

Pay for the pilot
before opening.

The proposal asks Supreme to fund the agreed program budget up front. Capsule income is recorded after product costs. Any further session depends on a separate funding decision.

THE ART DIRECTION

A public notice.
Printed loud.

I took the visual language from school records and a working printshop. Large, condensed type gets the invitation read at a distance. A small record line tells you which session you are looking at.

Red carries across the formats. Black and white keep the sheets economical to print. The partners sit in a fixed footer so the invitation gets the first read.

SUPREME × MoMA PS1 / PROPOSED COLLABORATIONPUBLIC
SCHOOL 1
OPEN SESSION 001 / QUEENS
DISPLAY / BARLOW CONDENSED BLACKCLASS IN
SESSION.

Short words. Large scale. Enough weight to hold a poster wall.

RECORD / SPACE MONOROOM 101
PRINTER ______
PULL ____ / ____

The working details stay readable as the headline changes size.

RED / #ED1C24INK / #111111PAPER / WHITEBOARD / #12372A

WHAT STAYS FIXEDThe footer and record line keep every edition related. The type families stay the same across formats.

WHERE IT CAN MOVEThe headline can shift scale and alignment. A printer can choose the ink order while keeping the information intact.

THE INVITATION, OUT IN THE CITY

Class in
session.

The copy invites an action someone can picture. Each format keeps the same campaign voice, with practical booking information close by. These are proposed campaign applications.

OPEN SESSION 001 / QUEENSCLASS
IN
SESSION.
PUBLIC SCHOOL 1FREE PRINT WORKSHOPSMoMA PS1, QUEENSSCAN FOR WORKSHOP DETAILSSUPREME × MoMA PS1 / REGISTRATION REQUIRED
STREET NOTICE / THE MAIN INVITATION
ROOM 101 / PRINTSHOP RESIDENCYMAKE
YOUR
MARK.
PUBLIC SCHOOL 1FREE PRINT WORKSHOPSMoMA PS1, QUEENSSCAN FOR WORKSHOP DETAILSSUPREME × MoMA PS1 / OPEN SESSION 001
POSTER / THE MAKING PROMPT
PROPOSED WORKSHOP INVITATIONYOU
HAVE
ROOM.
PUBLIC SCHOOL 1FREE PRINT WORKSHOPSMoMA PS1, QUEENSSCAN FOR WORKSHOP DETAILSSUPREME × MoMA PS1 / NO PURCHASE REQUIRED
WORKSHOP NOTICE / ACCESS INFORMATION
PRINT RECORD / OPEN SESSION 001LEAVE
A
PRINT.
PUBLIC SCHOOL 1PRINTER ______ / ROOM 101
EDITION ____ / ____
SUPREME × MoMA PS1
EDITION SHEET / A RECORD OF THE MAKER
Class in Session and Make Your Mark street posters with free print workshop details and a QR booking cue
PROPOSED STREET CAMPAIGN / WORKSHOP INFORMATION + BOOKING CUE
PUBLIC SCHOOL 1 / OPEN SESSION 001MAKE
YOUR
MARK.
FREE PRINT WORKSHOPS / MoMA PS1, QUEENS

Learn to pull a print.
Leave with something you made.

VIEW WORKSHOP DETAILS
FROM A WALL TO A PHONE

Change the crop.
Keep the invitation.

The vertical version gives the headline most of the frame. Workshop details follow in a short block. Supreme's proposed launch stories would show the commissioned artists developing the capsule artwork before production.

The following story would explain the free sessions and Queens allocation. Its link would open the program page. Product posts would lead separately to Supreme's edition shop.

THE SUPREME CAPSULE

Made to ride.
Made to wear.

I gave the capsule its own artwork direction. Pressure Study 001 uses curved wheel marks against a red school-window frame. The image takes up the deck. On the tee, it gets a paper-colored print area with the campaign name kept small.

This is an original direction study for the proposal. A paid Queens artist would develop their own edition with Supreme and PS1 before launch. The finished product would carry their credit.

Pressure Study 001 artwork direction: sweeping black wheel marks across a red window frame on ruled paper
PRESSURE STUDY 001 / ORIGINAL ARTWORK DIRECTION
THE BRIEF FOR AN ARTIST EDITION

Start with
the marks.

The brief asks an artist to work with the marks skating leaves behind. My study draws those tracks across a window-shaped red ink pass, tying the board back to the former school.

Two inks keep the image connected to the printshop. The campaign footer gives it a place in the collection, while the composition can change with each commission.

This drawing is a starting point for the brief. A commissioned artist would have room to develop their own image.

Speculative Supreme and MoMA PS1 deck and tee carrying the Pressure Study artwork, with the campaign name as a small credit
PROPOSED SUPREME × MoMA PS1 CAPSULE / ARTWORK APPLICATION STUDY

THE DROPSupreme would produce and release the capsule through its own channels. A proposed Queens lottery gives local participants a separate opportunity to buy.

THE PROGRAMPS1 would run the free workshop booking. A capsule purchase gives you no priority in the printshop.

FROM THE STUDIO TO THE STREET

Make the image.
Then ride it.

The launch film starts at the press. Follow the black ink across the red frame, then cut to the same graphic moving through Queens on a board. Stay close to the printer's hands. Let the wheels carry the sound.

Concept film frame of a printmaker pulling the black wheel-mark artwork over its red window frame
INK ON PAPER / PROPOSED LAUNCH-FILM FRAME
Concept film frame of a skater riding the Pressure Study deck on a concrete bank in Queens
BOARD IN MOTION / PROPOSED LAUNCH-FILM FRAME
AFTER LAUNCH, MAKE YOUR OWN PRINT

Put the hands
in the frame.

The finished capsule is on sale when the workshops begin. Visitors work on their own paper prints, using a prepared campaign screen or a simple design they develop in the session. Each person keeps what they make.

The photography stays close to that work. A session film could follow one sheet from the screen to the drying rack, shared afterward with the maker's permission and credit.

Concept mockup of a maker screenprinting the Class in Session poster
PROPOSED PHOTOGRAPHIC DIRECTION / CONCEPT MOCKUP
PUBLIC SCHOOL 1 / PRINT RECORDMADE
IN ROOM
101.
PRINTER
________________
EDITION
____ / ____
PAPER / INK
________________
SESSION
001 / QUEENS
SUPREME × MoMA PS1 / PROPOSED EDITION
GIVE THE MAKER A PLACE ON THE OBJECT

A print can carry
its own record.

The record card leaves room for the visitor's name and pull number. Those details change from sheet to sheet.

Workshop prints belong to their makers. Any public display is opt-in. A visitor's work would need a separate agreement before appearing on a later product.

BRING THE SKATE HISTORY INSIDE

The board has
a life outside.

The proposed skate archive connects Supreme's contribution to something people can see at PS1. Board graphics sit beside New York skate films and printed material, with participating skaters contributing their own context.

This space study also explores a temporary skate installation. Its construction would need a separate venue plan and budget. The first program can begin with the archive and printshop.

Concept space study of a skate archive and temporary skate installation at Public School 1
SKATE ARCHIVE + TEMPORARY INSTALLATION / CONCEPT SPACE STUDY
HOW THE FIRST SESSION WOULD RUN

The drop opens
the session.

The proposed sequence starts with the artist commission and capsule production. Supreme releases the finished edition at launch. PS1 then runs four weekends of workshops where visitors make their own prints.

Free workshop registration opens before the drop. Session capacity and the pilot budget would be agreed before places are announced.

BEFORE OPENING

Commission, then produce.

Supreme and PS1 commission the artists before launch. They agree the artwork and artist credit, then Supreme produces the deck and tee. The launch films document that process. Workshop registration opens before the finished capsule drops.

REGISTRATION

Give Queens a place.

PS1 opens a local workshop allocation first. Supreme sets aside a separate capsule allocation for Queens participants, using a timed lottery. Booking a free session never requires a purchase.

LAUNCH + FOUR WEEKENDS

Release it. Open the room.

Supreme releases the finished capsule through its retail and online channels. At PS1, visitors make their own paper prints with educators and paid apprentices. The commissioned artists' process is on view alongside the skate archive.

AFTER THE SESSION

Leave a public record.

PS1 publishes participant work with permission. Supreme and the program team record what the capsule contributed after production costs, alongside the paid maker hours. Further sessions need their own agreed budget.

PROPOSED FUNDING

Supreme commits to the agreed pilot costs before launch. The capsule ledger records product revenue alongside production expenses. Any contribution toward a further program is shown separately from the original commitment.

BOOK A PLACE, THEN FIND THE ROOM

Keep the next
step obvious.

A poster has seconds to make its point. The booking page has a different job. It needs to explain eligibility and what to expect before someone commits to a session.

The edition shop would have its own route. Neither checkout nor proof of purchase belongs in the workshop booking flow.

This is a proposed booking page. No live sessions are available.

PUBLIC SCHOOL 1WORKSHOP BOOKING / DESIGN STUDY
OPEN SESSION 001 / ROOM 101

YOUR FIRST
PRINT.

Learn the screenprint process with a print educator. No experience needed.

FREE TO ATTEND / BOOKING REQUIRED

Before you choose a session

What you make
A paper edition to take home.
What is supplied
Paper and printing materials.
Local places
A Queens allocation would open first.
Session times
Published once the venue schedule is agreed.
SESSION SELECTION WOULD FOLLOW
READ THE NOTICECHECK THE SESSIONRESERVE A PLACEMAKE YOUR PRINT
WHAT THE CASE SHOWS

A campaign
you can follow
into the room.

The collaboration gives Supreme a commissioned edition with a making process people can follow. PS1 gets a proposed funded program where that process becomes something visitors can learn. The campaign carries the connection into the product and the room.

I developed the concept independently and carried it through the copy and visual applications. The project remains a proposal. The campaign has not launched, and the images show possible applications.

The first thing to test

Can someone understand the invitation from a poster, then find the workshop information without mistaking it for a product sale?

What a pilot would need to show

Record workshop attendance and paid maker hours, alongside the actual cost of running the sessions. Use those findings to decide whether another round is worth funding.